Maximise ROI from your digital content in as few as 48 hours
LinkExpress for Digital lets you test digital ads quickly and cost-efficiently, providing a validated evaluation of how your ads will perform in-market, and the main reasons why, in as few as 48 hours. It helps you optimise digital creative by measuring impact in specific digital contexts and capturing behavioural and survey data to ensure maximum return on your investment.
Use LinkExpress for Digital to:
- Test your online video, display ad or mobile creative
- Assess Facebook and YouTube creative in consumers' own feed
- Be confident your ads will deliver short- and long-term sales, and drive brand growth
- Optimise your digital ads to avoid the skip and maximise in-market success
- Test multiple ads to see which will best achieve your goals
- See if an effective ad in one context can work in another
- Develop creative best practices for future digital ads
LinkExpress for Digital provides deeper insights than LinkNow. The report is delivered through an interactive dashboard, and a Kantar Millward Brown creative expert will discuss your results, offer additional insight and share learnings from global databases.
*Further countries available on request
To start a LinkExpress for Digital study, contact us using the form below and one of our experts will be in touch to set up your study.
Kantar Millward Brown Service
All LinkExpress for TV studies include the services of Kantar Millward Brown experts to set up the study, talk you through the findings and provide access to our learnings.
If you need less diagnostic results, you can also test your ads with LinkNow for Digital, that tells you if your ad is strong enough to run in as few as six hours. If you require a more custom solution, talk with your Kantar Millward Brown team about Link™, the industry's most comprehensive copy-testing tool for assessing, predicting and optimizing advertising performance.
Get fast, early, feedback on which creative ideas have the best chance of success and how to improve them.
Available in 26 countries
Test your TV ad in as few as 24 hours to find out if your creative is strong enough to run.
Available in 23 countries
Test your digital ad in as few as 24 hours to find out if your creative is strong enough to run.
Available in 20 countries
Kantar Millward Brown partners with market-leading automated research providers; our quantitative solutions are available on ZappiStore and Qualtrics, and our qualitative self-service offer is available on GutCheck.
To begin a Kantar Millward Brown serviced study or enquire about bespoke research to suit your needs, please contact us using the form below.