Marketing in the World of 24 Hour Data

The age of 24/7 access to data has changed the world of brand tracking and marketers are looking for clarity on which metrics to measure.

Focusing on fast access to the metrics that matter is the smart approach that will translate into brand growth. Watch Nigel and Claire’s Brighttalk webinar to learn 5 principles to drive brand growth.

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Asia-Pacific

Event Information:
Originally presented on Tues, Nov. 21, 2017
Duration: 1 Hour
 

Speakers:

Nigel Hollis
Executive Vice President and Chief Global Analyst, Kantar Millward Bown
 
Claire Spaargaren
Global Brand Director, Brand Guidance, Kantar Millward Brown
 

Watch the Recording


Europe, Middle-East and Africa

Event Information:
Originally presented on Tues, Nov. 21, 2017
Duration: 1 Hour
 

Speakers:

Nigel Hollis
Executive Vice President and Chief Global Analyst, Kantar Millward Bown
 
Claire Spaargaren
Global Brand Director, Brand Guidance, Kantar Millward Brown
 

Watch the Recording


Americas

Event Information:
Originally presented on Tues, Nov. 21, 2017
Duration: 1 Hour
 

Speakers:

Nigel Hollis
Executive Vice President and Chief Global Analyst, Kantar Millward Bown
 
Claire Spaargaren
Global Brand Director, Brand Guidance, Kantar Millward Brown
 

Watch the Recording

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