News

CCTV - March 27, 2018 Value of Top 100 Chinese Brands surges in new ranking

The Drum - March 27, 2018 Carlsberg to expand premium push in 2018 as doing things ‘The Danish Way’ pays off

Mumbrella - March 27, 2018 Brands not moving advertising spend away from digital: Zenith

The Drum - March 27, 2018 Tencent crowned China’s most valuable brand as Chinese brand power hits record high

MediaPost - March 26, 2018 Google Starts Rolling Out Mobile-First Search Index

MediaPost - March 26, 2018 China Internet Brands Show Strength In BrandZ Ranking As U.S., China Debate Tariffs

Kantar Millward Brown - March 26, 2018 Brands pursue the ‘Chinese Dream’, growing total brand value by a record 23% to $683.9 billion in the WPP 2018 BrandZ™ Top 100 Most Valuable Chinese Brands ranking

MediaPost - March 24, 2018 Marketers Face Challenges In Cross-Platform Video Campaigns

AdWeek - March 23, 2018 3 Ways Both Publishers and Advertisers Can Reach Generation Z

Media Update - March 22, 2018 Grey Advertising SA's Dulux TVC named ‘Best Liked Ad’ by Kantar Millward Brown

The National - March 21, 2018 Will Chinese brands ever be able to compete with America’s?

MrWeb - March 19, 2018 Cint Becomes Lightspeed’s Panel Technology Platform

Beet.TV - March 18, 2018 Wavemaker’s Castree Explains Purchase Journey Planning, Endurance Of Mixed Trading Models

MobileMarketing - March 16, 2018 Digital Display Campaigns Boost Brand Awareness By 12 Per Cent, Says IAB UK

Campaign Asia - March 15, 2018 Focus Media finds new value in urban spaces

Harvard Business Review - March 14, 2018 How Digital Natives Are Changing B2B Purchasing

Kantar Millward Brown - March 07, 2018 Gucci tops BrandZ™ Top 30 Most Valuable Italian Brands 2018 Ranking

Kantar Millward Brown - February 23, 2018 6 interesting facts about Chinese brands and consumers

Ecns - February 23, 2018 Google to further help Chinese companies go global

Net Impertative - February 23, 2018 Top 50 global Chinese brands: Consumer electronics dominate ranking