Going to the Cannes Lions this year? Kantar Millward Brown has created a great schedule of events for our clients. Join us and a small group of industry experts who will share insights and lead discussions to inspire brand growth.
Kantar is hosting a full week of insightful conversations and events at the Grand Hotel Residences, with Kantar Millward Brown events taking place on Monday and Tuesday.
Monday 18th June
16:00-17:00 (cocktails and canapes)
Blurring boundaries - the new social decision-making journey. The boundaries between technology and humans are rapidly blurring. How can the changing dynamics in relationships between people and organisations impact the socially-driven decision making cycle?
Tuesday 19th June
9:00 – 10:30 (incl. breakfast – limited space)
BrandZ: How love and purpose can grow your brand value – an intimate round table with exclusive analysis of the latest BrandZ Global Top 100 exploring how to drive short and long-term financial success.
12:30 – 13:30 (incl. lunch)
Disrupt differently - How to grow brands faster! Not all growth is created equal. How can meaning and difference create sustainable brand growth?
16:30 – 17:30 (cocktails and canapes)
Content, contradictions and cocktails – how mastering the art of campaign integration can boost brand effectiveness by 57%.
Followed by the WPP Google beach party at 18:00
Monday 18th June 13:00, Palais II
Disruptive Creativity: The new model for marketers. Being disruptive is not enough on its own. In this session Doreen Wang, Global Brand Director for BrandZ will be joined by Vineet Mehra, CMO Ancestry.com, Danny Zheng, VP of Marketing DJI and Emily Kraftman, Head of Marketing UK and IRE, Deliveroo to prove the impact creativity has on brand growth, and discuss how leading brands from the UK, US and China are disrupting the marketing model.
For a full view of Kantar's other activities at Cannes, you can view the program and register for other sessions here.
View the agenda