Millward Brown Digital is the leading digital expert in helping clients grow great brands. We empower brands to capitalize on their best digital opportunities by segmenting and engaging consumers, planning and optimizing media, and increasing total brand performance. Read the press release to learn more: Millward Brown Expands Digital Offer in U.S. to Help Clients Drive Brand Growth.

Media Effectiveness Suite

  • AdIndex®

    Leading in-market research solution for measuring digital advertising effectiveness

  • AdIndex Dash®

    High-quality digital ad effectiveness metrics in real time

  • AdIndex for Mobile

    Understanding mobile & tablets for brand building

  • Advance

    Optimize campaign reach based on advertiser impact

  • Ad Impact

    Measure the return of your online advertising

  • Ad VRF

    Understand who you reach with your online advertising

  • Ascend

    Achieve higher levels of search ROI

  • Behavior Match

    Target your media buying based on real consumer behavior

  • CrossMedia Research™

    Evaluate the brand-building return from your media investments

  • DLConnects™

    Connect the data dots for further campaign impact

  • FanIndex

    Measure the brand value of your Facebook fan page

  • MarketNorms®

    The world's largest digital advertising effectiveness database

  • Media Planner

    Media planning guided by actual consumer behavior

Marketing Intelligence Suite