BrandZ Top 100 Most Valuable Global Brands 2015 - Webinar

 

This is the live webcast programme for 10th Anniversary BrandZ Top 100 Most Valuable Global Brands 2015, which launched on 27 May 2015. Elspeth Cheung, Peter Walshe and Doreen Wang from Millward Brown, David Roth of WPP and other brand experts discuss the BrandZ™ 2015 global rankings, the importance of Brand Value and Innovation, the Future of Brands, a retrospective look at brands in BrandZ’s 10th Anniversary year, and why BrandZ is the definitive brand valuation methodology.

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