Published Books

BRAND sense
Learn more about the global study and the book BRAND sense
A Brand with Power
New book release about 360° activation of an ideal sponsorship
Kidspeak/BRANDchild
Kids, tweens and teens - research section
The Advertised Mind
Gain fresh insight into the role of emotion and advertising
The Business of Brands
Collective Intelligence for Marketing Today
The Global Brand
How to Create and Develop Lasting Brand Value in the World Market