April 23, 2014
May 01, 2014
Nigel Hollis will be meeting with clients to present his new book, Brand Premium: How Smart Brands Make More Money (previously known as The Meaningful Brand), followed by a Q&A session.
May 08, 2014
New York USA
Join Millward Brown and WPP as we share seminal research about Chinese consumers and their relationships with brands – and the brands seeking to win in China and globally. Through the lens of the BrandZ Top 100 Most Valuable Chinese Brands, we'll explore the economic and cultural changes impacting China and the world. The session will feature presentations from some of the leading brands in China, and a discussion on winning the Chinese consumer.
*By invitation only
May 29, 2014
Jayne Dow, Director, Research and Digital Innovation, Firefly Millward Brown will present Understanding the Role of Mobile and Social Networks in the Consumer Shopping Experience alongside Facebook.
June 15, 2014
Jayne Dow, Director, Firefly Millward Brown will present Facebook Digital Dimensions: Understanding the role of mobile and social in the consumer shopping experience.