BrandZ™

 

How We Can Help Grow Brand Value

BrandZ™ is the largest global brand equity platform covering over 100,000 brands across 45 countries. It’s the only brand valuation ranking that measures the contribution of the brand that is validated to in market sales.

Unlike other brand rankings, BrandZ is 100 % customer centric. In addition to identifying the strengths and weaknesses of a brand, BrandZ also tells us why. And, based on the global scope of our research, BrandZ is the first to identify worldwide trends and high potential brands in fast growing markets.

How we can help you, contact Doreen Wang, Global Head of BrandZ, Kantar Millward Brown.


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